© 2019 by Now Creative Design 

For over 100 years, the City of Boulder’s Parks and Recreation department has promoted access to nature, health and wellness. It’s recreation system is a reflection of the community’s long held values and support for parkland, green space, and natural preservation. We were commissioned to rebrand, design, develop, and implement a new wayfinding system that incorporated entrance monument signs for 60 parks including sports fields, playgrounds, picnic shelters, pocket and dog parks. Our plans not only required complete installation details but a long-term maintenance program that the city could easily adapt into their 35 year goals and strategies for the Parks and Recreation wayfinding program.

Identity Design

Graphic Standards Manual

Monument Sign Design