Bolder Flight has a strong legacy in aircraft sales and acquisitions. We were hired to translate this passion for aviation into a luxe identity and website design. Our creative process was jump started by an inspiring conversation with the owner about his recent private jet sale to Elon Musk. after their 24 hour test flight to Geneva. During the 24 hour test flight to Geneva the owner shared with Elon his extreme interest in travel above the clouds and jet mechanics. The owner's reputation in private jet aviation became foremost in our vision for Bolder Flight’s new branding with a sophisticated interpretation of flight that evokes trust in their high caliber service. We are excited to bring that same vision into their future website and continue branding Bolder Flight as a major player in the aviation industry.